Mike Ferry is a real estate guru. He’s pretty much out of the business now and his sons run the show, saying the same things with a new twist here and there. Over the years he has changed a lot. It’s interesting to listen to his old tapes and compare them with the newer ones. The real estate game hasn’t changed much in the last twenty five years, no matter what they want to tell you. Price the house right and it sells. The Seller is happy, the Buyer is happy, the Broker is happy and the Agent gets it in the ass.
Mike Ferry’s first rule of selling real estate is: Show Up. You have a listing appointment? What’s the first thing you need to do? Show Up. You are taking the buyers out to see property? What’s the first thing you need to do? Show Up. You need to get some appointments? What’s the first thing you need to do? Show Up. His first rule of real estate is being in the right place at the right time, whether that place is at a listing appointment, a showing appointment or in the office prospecting for new clients. Get your ass in the door every freaking day and you’ll be a successful real estate agent.
That’s how I live my writing. Every day I show up. I get my butt in front of the computer or I take out my Moleskine and I show up at the page. I don’t know why I think that I should follow the same rules for writing as I did for being a real estate agent. I was a relatively successful real estate agent, I just couldn’t take it anymore. I was harder on myself than a boss ever would have been. I would have punched myself in the nose and quit if I could have found a place to stand to get the leverage to break my own nose with my fist.
Ok, this entry has taken a metaphysical trip that I didn’t intend, so let’s start over.
Every day, I show up at the page. Even if I think I feel empty, I show up at that page and I start typing. Sometimes I write a half a page of crap before I get an idea of what to write about in my entry. Sometimes I’m so consumed with something that I can’t write about in public that it’s hard to even think about something else. I just let my fingers complain about the taboo subject and within a few pages, I find something interesting to talk about.
How do I write every single day without fail? I show up. I treat it like an appointment. If I had an appointment with a Seller to list their house, would I blow them off because I “didn’t feel like it”? Hell no. I’d show up at their house, no matter what. That’s how I’ve been treating my writing. No matter how empty I feel, I show up and start typing. Amazingly, there is always something in there to come out. I don’t know where it comes from. Sometimes, it feels like it comes from somewhere else, but I still type as fast as I can to get it out of my fingers and on the screen.
I quit the real estate business over two years ago. Is it wrong of me to keep all those Mike Ferry tapes and inspirational stuff? I remember getting really revved up by them and feeling inspired to get on the phones and get appointments with as many clients as possible. I think I cling to them because they made me feel so inspired to work hard. Man, I worked hard when I was a real estate agent. Now that they’ve cut my hours at the office, I don’t make as much as I did then, but I have no desire to go back. It was so stressful and the broker took half my hard earned money.
Then again, I work hard at this blog every day and it has only earned about three bucks in advertising money. You can’t measure something solely by how much money it earns. I feel such a sense of accomplishment by publishing my writing every day. Every time there is a surge in readers, I rejoice at my higher numbers. Quite frankly, I learned a lot about life being a real estate agent. Sometimes I feel silly for going into the real estate business because I worked so hard for so little money, but most of the time, I’m grateful that I learned so much and I’m even more grateful that I don’t have to do it anymore.