Pick Me!

A weblog by Laura Moncur

6/6/2007

A.I. Should Have Stopped At The Ad Campaign

Filed under: Movies,Reviews — Laura Moncur @ 7:14 am

Click here to see full-size.I complained about A.I. a long time ago. I am STILL angry that the movie was so inferior to its ad campaign:

I’m glad I’m not the only one who thought so:

Cloudmakers has a little more information about the advertising campaign:

This much we were told from the beginning: Evan Chan was murdered. A web of clues was spun through the datasphere, and the Cloudmakers meticulously pored over each and every puzzle and detail. The Cloudmakers brought together diverse skills ranging from cutting edge spectral analysis to a unique and unrivaled knowledge of historical evends and world literature . . . and a whole lot more. Two heads may be better than one, but seven thousand combined to form the ultimate crime fighting syndicate. In fact, what we did was so groundbreaking that an in-game character, Jeanine Salla, honored us by “writing” a paper about us.

Microsoft was behind the curtain for the Beast; Elan Lee and Sean Stewart were the lead designers. The game was a promotion for A.I. The film was Stanley Kubrick’s unfinished project, and was directed by Steven Spielberg for DreamWorks. WarnerBros released the film in the US on June 29, 2001.

It has been almost six years since that movie came out and I’m still pissed. It’s not the advertising’s fault. It’s the fact that the movie that they made was so substandard with a plot line full of holes. Kudos to Elan Lee and Sean Stewart for creating a better story than Kubrick and Spielberg put together.

Via: lolbots: Haley Joel Osment is 20 Bucks Extra

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